Dear Future Guide Book Owner
From: The laptop of Scott Paulsen
Re: Doubling Your Current Commissions Without Selling Your Soul In The Process (and why this is your only way out)

Would it surprise you to learn, that I hit my first 7 figure year as a W2 sales rep using the information revealed in this 57 page black book?

Skeptical?

You should be.

After all, you can’t believe everything you read on the internet :-)

But can we be real with each other for a moment because there's a real threat to salespeople the world over...

And that threat is being average.

You see, the average sales rep makes less than 42k/year.

And I don't know about you...

But I didn't get into this game to be average.

And I definitely didn't get into this game to earn less than a McDonald's store manager.

So Let Me Prove To You It's Possible To Blow Past The Competition Using This New Selling Model

But first, read this disclaimer:

I have the benefit of over 20 years in the trenches using the sales model you're about to get your hands on today.

The average person who buys any “how to” information gets little to no results. I’m using these references for example purposes only.

Your results will vary and depend on many factors …including but not limited to your background, experience, and work ethic.

All purchases entails risk as well as massive and consistent effort and action. If you're not willing to accept that, please DO NOT GET THIS BLACK BOOK.

And yes, it took me time and energy to achieve my results.

But you're in sales... so I know you're not scared of a little work, in fact... I'll bet you're looking forward to it.

How I Did It By Using A New And Completely Counterintuitive Selling Model That I'm About To Share With You On This Very Page...

The same Sales Sherpa selling model that sales professionals from all over the world are now using to ditch the old sales pitch and sell more while talking less…

...And in turn scale up their take home commissions faster than ever before...

...All while asking simple questions that put them in control of every single sales call so they can focus on finally living the life you were promised as a sales professional...

...And best of all have everyone else asking you what the heck you're doing differently since last month to climb to the top of the scoreboard.

You'll literally have ZERO competition once you start selling this way...

And you can BET...

The Sales Sherpa selling model is unlike any method you've heard of before…

…This is something completely different, because…

​✔ We don’t focus on pushing our way through a sale

​✔ We don’t worry about objections anymore (this method eliminates them before they come up)

✔​ We don’t stumble through the close

✔​ We don’t waste endless hours chasing and burning through leads

​✔ And we definitely don’t chant "Always Be Closing!"

In fact: we never even pull the outdated tactics out of the toolbox ever again after using this method.

Instead, We Ask Simple Questions That Melt Sales Resistance And Have The Prospect Handle Their Own Objections To Pull Themselves Over The Line...

Like I said…

This is something completely different and it has the power to change the trajectory of your sales career forever…

…and I know that’s true…

Because it changed everything for me.

The Sales Sherpa selling model allowed me to get rid of 99% of all the BS that I hated when it comes to selling in today's economy…

💥 Trying to persuade prospects with flashy features and benefits ​​

💥 Talking so much on calls that my throat was bone dry at the end of the day ​​

💥 Feeling like a glorified product pusher ​​

💥 Forcing myself to apply pressure on calls that kept me awake at night ​​

💥 Doing presentations and pitching, almost like I was paid to perform instead of sell

The Sales Sherpa Method Freed Me From All That And It Allowed Me To Unlock A New Level Of Commissions I Didn't Even Realize Was Possible... Without Resorting To Pushy, Sleazy Tactics I Hated

Here’s what my life used to look like (and If you’ve been a rep or taken calls for more than a week, then I’m sure you can relate)…

I call this the “Go Painfully Pushy Method”:

💥 Step 1 - Start with a predictable "line" or opening "tactic"

💥 Step 2 - Immediately hit with sales resistance because

💥 Step 3 - Fight to keep them on the line and speak with you

💥 Step 4 - Push forward (if you don't get hung up on...)

💥 Step 5 - Reach for the script and start pitching features

💥 Step 6 - Prospect loses interest... so you throw in benefits

💥 Step 7 - You might make it to the close if you're lucky and then... objection overload!

💥 Step 8 - Pull out every last trick in the book and lose the sale... or close and feel drained having fought and pushed your way through the entire sales process.

The "Painfully Pushy Method" not only sucked, but kept me stuck for years - forcing me to feel completely out of control of my calls and earning potential... making only $3k per month while working my ass off.

To be honest…

...I almost gave up on this whole idea of earning high 6 or even 7 figures as a sales rep

... But before I gave up..

I wanted to try something.

Something that - if it worked.

It would change everything.

And as you're about to find out, what I tried...

... It worked...

And I spent 20 years turning it into a system...

The same system that you'll be able to take right onto your calls tomorrow if you choose...

And I Put This Entire System In A 57 Page Guide Book Called The Sales Sherpa Guide Book Of Questions And You Can Dive Into It In Just A Few Moments From Now…

But before you do.

I’d like to introduce myself and tell you about how all this came to be.

My name’s Scott Paulsen…

You probably haven’t heard that name before. That’s by design.

My life’s pretty good (now)…

I started a sales and management consulting firm (just before the pandemic)...

I do have decent cars (but I prefer to put my surplus commissions into investments)...

...and I now spend most of my free time coaching young athletes.

And I don't say that to brag, I just want you to understand what's possible with the right sales skills

And As We Get To Know Each Other… You’ll Quickly Realize That I’m The Luckiest Person On Earth - So Let’s Talk About Where I Was At The Start Of My Sales Career...

I was 24 years old, living Houston, Texas starting my career as a stock broker.

I had no clue what I was doing and thought that pushy tactics like "It take 6 'no's' to get to a 'yes'" was the way everybody sold.

I had no real mentors or coaches who I could count on and the more experienced, successful salespeople around me only offered advice such as, "Somebody is getting sold on that call. Is it you or is it them?"

 These were 100 year old sales methods that just didn't work anymore.

I had no control over what I was earning and to be honest... that was the most frustrating part.

...and I kept banging my head against the wall becaue all my managers were tellin me that "this is the way it's done" or "that's how the greats do it"...

But it meant that I couldn't pursue what I knew in my gut was a different approach and it made me realize...

There's a stupid myth out there.. that you need to "Always Be Closing"...

And if you want to really make it in sales... Always Be Closing and pushing your way through and outdated sales process is never the answer...

I know because I tried.

I gave it everything I had.

I gave it my BEST shot.

And it didn't work.

Because I palyed by the rules and I did everything right...

I Ended Up Frustrated And Burned Out With Nothing To Show For All My Hard Work And I Hated It...

I hated it because I was doing exactly what I was taught.

I had goals, dreams, and aspirations... I wanted more out of life...

...and one day I realized that following the conventional sales wisdom in the new economy just wasn't going to work.

So I did what everyone else does in this situation.

I started looking for a way out.

I looked everywhere and a few months later I had an 'A-HA moment' I'll never forget.

I was walking through a bookstore one day (yes I'm dating myself a bit here) and came across a book that changed the trajectory of my career...

...and of my life!

In a nutshell, I learned...

And that's when it hit me...

Maybe, just MAYBE...

What I was being taught by my company and the sales gurus were just not the right skills to succeed.

Their information was outdated...

...irrelevant.

And soul-sucking to use in real sales calls.

That's when I began my endeavour to learn the truth about the best way to sell. I read EVERY sales book I could get my hands on. I studied and researched every sales methodolgy that existed.

And then I found IT...

I Discoverd The 'HOLY GRAIL' Of Sales That Melts Sales Resistance And Closes Deals In Half The Time

Research done in the 1960's by one of the largets corporations in the world with one of the largest sales forces in the world revelaed some very counter-intuitive facts about How Buyers Buy.

Just think about it:

🔸 Does the consumer buy the same way they used to? Yes. Think about where you get your gas and your groceries and you'll realize that your buying is habitual.

🔸 Do we have the same buying behaviors as we did in the 1950's?  Yes. The research showed that Buying is 'hard-wired' in human psychology just like the eat or sleep?

🔸 Do prospects rely on us to educate them? Not like they used to. Google may give them information on products  and services, but not Use Case Scenarios.

🔸 Is competition the same as it was just 20 years ago? Let's be real... there's more competition than ever with thousands of new businesses entering the market every day.

That's why this question based approach to sles in a way prospects never heard before was a game changer for me.

Now, if you're struggling to make it in sales, let me be the first to tell you...;

It's NOT Your Fault

 You're being taught Old-School Pitch Selling techniques that work against human behavior!

Isn't it time to change your sales approach?

That Was The Birth Of The Sales Sherpa Method Of Selling And The Guide Book Of Questions

 Once I learned I could actually close deals by GUIDING customers with QUESTIONS instead of hard-selling them, I just couldn't help myself.

I was relentlessly testing the approach and refining it in the trenches...

Don't get me wrong... I lost a lot of sales in the process by asking the wrong questions at the worng time...

I had no idea initially how to figure it all out and I knew the only way to make it work was to persist, NO MATTER WHAT...

All I knew was how to ask questions and to take note after note on how each question I asked at each stage of the buying process affected my win-rate.

And even thought I had the right idea...

I still had to put in the work and stay true to my mission.

Looking back, those first couple of years were brutal.

Late nights.

TONS of calls.

hard work.

Stress.

Way too many questions I'd care to admit were tested every day of every week...

That was my life and I hate to admit this, but at times...

I was ready to wuit.

But thankfully I didn't...

That Was Over 20 Years Ago, And Fast Forward To Today And It Almost Seems Like A Bad Dream

 I proved that "following the traditional sales approach" is all worng...

Instead of quitting to do who know what, or worse... being stuck at $3k per month for my entire career...

I've not only earned close to 7 figures in commissions as a W2 sales rep, but I've taught hundreds and thousands of other sales people how to do it too!

If you're still thinking...

"Will this actually work for me?"

Let me be the first to tell you that the Sales Sherpa Method has been tested over decades in countless industries.

And it beats every other sales approach... Hands Down!

See... here's the dirty little secret (if you're still reading)...

The Sales Sherpa Method is really the granddaddy of every sales method out there. I can't name the names here, but you've heard of the 'solution' and the 'spin' and maybe a guy named 'sandler' and countless others... They all tried to copy this research I found and make their own methods.

They never got it completely right...

I tried all those methods and the Sales Sherpa beats them.

The Sales Sherpa Method and the Guide Book will change the trajectory of your career and your commission generating potential forever.

Wanna Know The Difference With The Sales Sherpa Method And The "Old School Way" Of Doing Things?

 Most sales professionals get caught up in one of two inferior modes of communication to close their sales...

Mode #1 (Least Persuasive) - Presenting, pitching, telling, pressure, assuming the sale... AKA the "Old Model"

Mode #2 (Slightly Better) - Consultative Selling, asking leading questions like, "what are you looking for in a solution?"

The Sales Sherpa Guide Book of Questions is centered around...

Mode #3 - The Most Persuasive Form Of Communicating in behavioral science... Through A Question-Led Dialogue that allows others to persuade themselves

And The Sales Sherpa Guide Book of Questions is your new playbook or asking precisely the right questions at precisely the right time.

No guesswork...

No fumbling through a pitch.

Just copy the script.

Besides...

It's Much Easier To Sell When You Tap Into A Method That Alighns With Natural Human Psychology Instead Of Working Against It...

How many ineffective closing techniques have you seen come and go through the years?

❌ Or the alternative close...

❌ Or the assumptive close...

❌ Or the takeaway close...

❌ Or the now or never close...

❌ Or the sharp angle close...

...Or the most cringe-worthy close of all...

❌ The columbo close...

What if you could ditch all of these closes that make you feel like a used car salesman and tap into a new model that works without selling your soul to the Wolf of Wall Street?

Now, speaking of the model...

I'm going to share something that's very counterintuitive with you.

But it works...

Here it goes:

I am putting myself at risk a bit by tellng you this up front...

And the other 'gurus' out there are making loads of money by teaching the opposite of what I teach (except it doesn't work).

Ready for it?

The #1 Mistake Salespeople Make Is Trying To Sell The Prospect Instead Of Helping The Prospect Sell Themselves

Here's why:

"People love to buy... but they hate being sold to."

Here's a tough question for you...

What if everything your thought was true about selling... was wrong?

What if instead of having to add pressure, convince, persuade, and carefully navigate through a barrage of objections and resistance...

You simply used the right approach, focusing on asking a specific type of smart questions at the right times in the call that melted all the resistance away?

Or get stuck in the old ways where most reps get burned out and never hitting their take home commission goals...

❌ Burning through leads

❌ Staying after hours to follow-up

❌ Sitting through 60 minute sales calls just to lose the deal

❌ Stumbling through every part of the sales processknowing deep down that there must be a better way

The problem isn't that today's Buyers are so wildly different than they were in the past. It's the fact that Old-School models don't work.

And this is what was hindering my progress before I figured out the Sales Sherpa model.

How does it work?

Here's The NEW WAY Of Selling That Uncaps Your Commission Potential In Any Industry

And that's where the Sales Sherpa Guide Book of Questions comes in...

It does thsi beatifully in 4 easy steps...

Master Sales Sherpa Selling

First, we instantly connect with prospects effortlessly by approaching the opening of the conversation in a counterintuitive way that melts sales resistance right from the word "hello."

Once we build our connection, we move intodiagnosing their situation quickly by using the following 5 different types of engagement questions asked at the right time...

1. Situation Questions

2. Problem Awareness Questions

3. Solution Awareness Questions

4. Consequence Questions

5. Qualifying Questions

This specific set of questions help the prospect sell themselves throughout Step 2 while giving us vital information to close the sale.

Once we've got everything we need from this second step, we actually have the power and control to move on to Step 3, knowing their inner "Why" to their buying decision.

This step becomes a walk in the park thanks to the questions in Step 2, and oftentimes can move you right into Step 4 immediately.

Note: this is why the sales process becomes so much shorter.

Onto Step 4, where we are guiding them to commit to the sale.

Notice, that I didn't say "pitching them to get them to commit to the sale."

This final stage sound weird at first, but if you follow the questions in the Guide Book, you'll start to breeze through the closing section fo your calls...

Oftentimes without any objections at all because of the timing of the questions.

And You Know What? I'll Stake My Entire Reputation On This One Promise

You will radically transform your commission potential in your first 30 days of using the Sales Sherpa.

And Once you start using the Sales Sherpa Method and the Guide Book of Questions...

Earning outlandish commissions isn't something you ever need to worry about again - or even think about.

It's something that will happen naturally by adopting this new model of selling.

Here's what I want you to do now: set your calendar right now - set it to 30 days from today.

Because if you implement everything I'm going to share with you in the Sales Sherpa Guide Book of Questions...

That's when you'll start seeing and realizing how much more effective you'll become.

That's how easy this is.

I know how ridiculous that sounds... and how cliche that that sounds...

And Just A Few Years Ago... I'd Tell You That You're Crazy If You'd Ever Believe Such A Model Existed

...But, today I know better.

Listen:

I don’t care how many times you’ve tried to improve your sales…

I promise you this…

Anyone can earn outlandish commissions as a sales professional with the right model (more on this below)..

Ultimately I want you to know one thing..

If I Can DO This, So Can You!

And Here's Another Reason You Too Can Do This

It took me 12 months to "figure out" that I was onto something...

...and another 10 years in the trenches to perfect it.

Which is safe to say that there isn't anything left for you to figure out.

I already did all of the hard work for you.

I figured it all out.

Which means...there’s nothing for you to “figure out”.

You just need to download this Guide Book and most important of all - implement it!

That’s it…

I Put This Model Into The Sales Sherpa Guide Book Of Questions For Outlandish Commission Potential While Unlicking A Calm Confidence On Every Call

📗 Section 1 - What Sales Sherpa Questions Do For You - The 7-page Sales Sherpa crash course that primes you for results with the questions inside the Guide Book as soon as your next call.

📗  Section 2 - Dialogue Framework Questions - Over 20 pages of counterintuitive but wildly effective questions that help your prospects sell themselves... 

This chapter is the meat and potatoes of the Guide Book where I'll hand you the keys to cutting your calls in half while doubling your closing rate using...

💰 Connecting Questions
💰 Situation Questions
💰 Problem Awareness Questions
​💰 Two Truths Question
​💰 Solution Awareness Questions
​💰 Consequence Questions
​💰 Qualifying Questions
​💰 Transition Questions
💰 ​Committing Questions
​💰 Pre-Situation Questions
​💰 Past-Situation Questions
​💰 Questions to Disrupt Vendor Partnerships
​💰 Questions to Keep Customers
​💰 Questions About Your Potential Customers
​💰 Clarifying/Probing Questions
​💰 Decision Making Questions
​💰 Expanded Probing Questions
​💰 Budgeting Questions to Ask in a Complex Selling Environment

PLUS... Bonus questions, examples, and more to help you in any situation!

📗  Section 3 - The Proposal Process - The 2 Rules of winning proposals that dramatically increase closing rates without fumbling through the pricing of your offer

📗  Section 4 - How To Present by Not 'Presenting' - This chapter empowers you to ditch the pitch and turn your old presentation into a flawless question-based process where you're in complete control

This is where everything comes together to close the deal like a pro using the new model of selling.

I've also included 3 BONUS sections to help you use Sales Sherpa in any situation and become unstoppable...

📗  BONUS Section 5 - How To Ask For Referrals And Actually Get Them - Questions don't stop when the sale is made. This is how to ethically double-up on your closed deals by asking for referrals the right way, at the right time.

📗  BONUS Section 6 - Board Meeting Kickoff Questions - Never enter another board meeting with the jitters when you use the Sales Sherpa questions in this section to become the alpha in the room... no matter how many executives they brought to the table.

📗  BONUS Section 7 - Resolving Questions - Stick the sale with these questions that resolve even the toughest of client complaints to save the sale and protect your commissions while handling any situation with calm confidence and control.

This is the Guide Book I wish I had when I got started to accelerate my career, unlock outlandish commissions, and achieve my wildest dreams.

All of this is revealed in the 57 page Sales Sherpa Guide Book of Questions in step-by-step detail.

Why Only $27?

Look... I've been in your shoes and I know it's not fun when you don't understand how to win in sales.

And the hard part is that it's not your fault.

The world of sales has been too slow to catch up...

But you deserve the right to sell this way.

You deserve the confidence.

And you deserve the commissions that are just slightly out of reach (not for much longer).

But after everything that has gone on in the past few years, I knew that I had to get this out to more sales people so they can control their commission potential and secure the future of their career.

That’s why I decided to sell this book digitally - eliminating all the physical costs of printing the book and the shipping + handling costs our shipping warehouse takes from every sale.

And selfishly, I know you’re going to get so much value from the Guide Book and the insane bonuses - you’ll want to invest in higher levels of coaching with me in the future.

But first, I have to prove to you I know what I'm talking about and that I'm the right one to help you on this journey to outlandish commissions.

So that’s why you can get the Guide Book today for just $27.

PLUS... I'm Going To Give You My Coveted Sales Sherpa Quick Start Mini-Course Absolutely FREE

The Sales Sherpa Guide Book of Questions is the playbook... and this quick start course is the coach.

This Sales Sherpa Quick Start Mini-Course is designed to get you up to speed on the NEW model of selling lightning in days.

Inside I'll personally coach you through adopting the new model for immediate results.

Together these two items alone can wildly transform your sales calls, and your commissions.

And Before You Download The Sales Sherpa Guide Book...

I Want You To Know That There's No Catch!

I realize this is very inexpensive and that I’m practically giving it away…

And you’re probably wondering:

“If you’re doing so well with this, why would you give it away for next to nothing when other gurus are charging thousands for their stuff?”…

So there has to be a “catch”…

And I know there are some websites out there that offer you a great deal on something but then they stick you in some program that charges your card every month.

This isn't one of them. 

There's NO hidden "continuity program" you have to try or anything even remotely like that.

I'm literally giving you this entire book and all the bonuses, for just $27, as a means of "putting my best foot forward" and demonstrating real value.

My hope is that you'll love it and this will be the start of a good business relationship for years to come.

But with all that said, there is ONE thing to keep in mind:

This Won't Last Long

The truth is...

I was planning on keeping the original price and selling this book for $97, but that meant I had to print copies of it, store them and ship them.

Which would eat up profits and also make it much more difficult to help more people.

Then I sold the Sales Sherpa Book Digital Copy for $97 and hundreds of people are still downloading it each month at that price....

...Which was great, but then I realized hey - this is a digital copy and it doesn't cost me anything to sell other than my marketing budget to advertise it.

By Lowering The Price To $27 It Allows Me To Impact More People And Help Them Blow The Cap Off Their Commission Potential

I consider that at true win/win...

Also in most cases, I take a loss when selling the book at this price.

It costs me just over $65.00 in advertising expense to sell one book.

So why would I do that?

Simple. I'm making this offer with the idea that you'll be very impressed with what I'm giving you today, and you'll want to do more business with me in the future.

I'm betting that you'll enjoy the book so much, you'll call and ask to take additional classes or trainings from me. 

Pretty straightforward.

Anyway - with all of that said, this is a limited offer.

 You're Also Getting The Sales Sherpa Assessment AND 1-On-1 review With A Sales Sherpa Expert (It Might Be Me!)

 What's the biggest obstacle right now when it comes to selling?

This is your opportunity to learn about your selling strengths and weaknesses with me or an expert from my team who's currently in the trenches.

It's your chance to ask us anything you need to overcome whatever obstacle is keeping you back from the commissions you want.

Why?

Because we want you to get a win as soon as your next call and let you experience first-hand how effective Sales Sherpa really is.

So we’ve cleared some spots on our calendars for the next few days while this offer is up to answer any questions you have and help you scale up your commissions faster than you could figuring this out on your own.

Because let's face it... there's always questions when you're trying something new.

And I want to answer all of them so that you can hit the ground running and get results with the Sales Sherpa as fast as possible.

Now, I know you're thinking...

"This must be a sales pitch in disguise."

But we're both sales people... so I can't fool you ;)

Which is why you cannot buy anything on this Implementation Call.

Hope that takes the pressure off.

When you schedule the call with your Guide Book purchase today...

I'll be including these amazing bonuses with over $1,000+ in added value...

- The Sales Sherpa Assessment
- The Sales Sherpa Mini-Course Workbook
- The Sales Sherpa Assessment Summary Report

Oh. And in case you're wondering ...

Yes.

Of course there's a money-back guarantee.

I call it the "Money Where Your Mouth Is" Guarantee.

In fact, I think it's ...